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Looking for Children's Clothes? 

Check out our list of approved retailers!

Welcome to

Let Clothes Be Clothes
Let Clothes Be Clothes is a grassroots campaign est 2014  by writer Francesca Mallen. LCBC advocate's choice, calling on retailers in the UK to end the design and marketing of childrenswear, shoes and accessories based around outdated gender stereotypes.
Join the conversation @letclothesbe
Tag  #LetClothesBeClothes #SmashStereotypes

Shop our new range of 

Organic Campaign T-shirts

at Teemill!

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Read about Why This Matters 

Learn about Gender Marketing

Making a complaint? Find our letter template here

Early Years animation by the You Can Be campaign from charity Zero Tolerance

Help fund our work



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Book shop

Looking for a good read?

Check out our book picks at The Feminist Shop!

LCBC Blog Would you like to blog for LCBC? Email Fran at


Proud to support the following:

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Let Toys Be Toys

Campaign asking retailers to stop limiting children's imagination by selling toys as either for girls, or for boys.


The magnificent Stinkers have been a big inspiration to us - follow on Twitter to keep up to date with this excellent campaign challenging gender stereotypes aimed at kids.


Trousers for All

Trousers for All is a UK-wide group that campaigns to give girls the option of wearing trousers as part of their school uniform.

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Equality charity focused on ending men's violence against women, their new You Can Be campaign has some fantastic resources. 

Join us

Join the conversation by following on Facebook

Check out our resources section for more useful contact information.

  • Facebook - Black Circle
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  • Instagram - Black Circle
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Support LCBC by

donating here

(C) Let Clothes Be Clothes 2020

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